6 Things You Should Do After Launching Your Website

After you deploy a website, chances are that you will encounter bugs or issues at some point. You might even want to add functionality to the site in the future, and this future functionality could cause issues with the current programming. Just like desktop software, web apps also need consistent testing and bug fixes. You can do it yourself or hire a web developer, but you should always perform periodic checks of your site to test its functionality, performance, and layout.

1. Update Your Content to Keep It Current
Old, stale content loses customers and affects search engine traffic. Whether you own a service or an online store that sells products, you want to keep a blog that keeps content fresh. Think of your blog as an extension of your store and customer service. Most potential customers type questions in the form of queries in search engines. Your blog should answer these questions and offer a solution in the form of your products or service. You can also offer news, but make sure the news is not just rewritten from other sources. Put your own spin on it, your own opinion, or something else that makes the content unique from other news sources.